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The Economics of Sneakers

Ones and Tooze

CHAPTER

The Rise of the US Military Footwear Industry

Research is supposed to be an 80 billion dollar market. 95 plus percent of that is imported, of which China accounted for 65%. Americans tend to be employed in shoe retailing rather than increasing user sector under pressure from internet offerings. New balance is the only sneaker company still has any element of manufacturing in the US.

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