The Fear of Changing Your Mind

There's this quirk of human psychology which is that once we start something we don't think about it as a decision to continue. We view the failure to act differently than acting and sticking with the status quo does not feel like an active decision to us in fact it feels like a decision not at all but switching is co-commission and action so we think about that as an actual decision. Loss aversion basically just says that we when we're thinking about starting something we are very focused on the losses that you might incur right? It comes from the idea that we we process losses losses feel worse to us than equivalent gains feel good to us and causes us to make pretty bad decisions about

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