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The WRI Study 2024: Toyota's Surge, Ford's Decline

The Automotive Leaders Podcast

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Navigating the Automotive Landscape

This chapter examines the automotive industry's recent challenges, including electrification, new competition, and supply chain issues affecting major manufacturers. It highlights Toyota and Nissan's significant improvements, particularly Toyota's cultural emphasis on continuous improvement and supplier relationships. Additionally, the chapter explores leadership dynamics within General Motors and the importance of authentic leadership and strong relationships for organizational success.

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