4min chapter

Business Breakdowns cover image

FICO: A High Score Business - [Business Breakdowns, EP.111]

Business Breakdowns

CHAPTER

Lessons Learned From the Fair Isaac Business

FICO has most of the elements that you would be looking for in an ideal business from scratch. It's dominant market position, tremendous pricing power and long runway for pricing power. You really can't sit down on a piece of paper and design a better business than what FICO is. We have not been able to identify a single one whose business model is as compelling as Fair Isaac's.

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