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#57 Rob Fitzpatrick: Shaping an Entrepreneurial Career

Make Things That Matter

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How to Catch an Author Who Only Does It Once

When you think about all the common advice around content marketing building a list, that tends to be for problems that people keep having day after day. I was like, oh, I have a really good idea to help with beta reading, but how do I catch an author who only does it once at that exact moment in their journey? And then one of my friends in Barcelona, Veronica, she was starting to write her first book. It was about people using micro doses of LSD as an alternative to like Adderall and other no-tropics. She was being kind of s and she was running like original research to try to find this up or like understand how it works. Rob:

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