How to Scale Quickly in a New Market

Tony: There has to be a certain threshold that you hit, I think before you rule a market out. We had already been analyzing a lot of deals in the Smoky Mountains where we first started with our short-term rental portfolio. And we weren't finding enough that met our investment criteria in terms of cash returns. So what we did is we just kind of opened up the purview to say, okay, what are the markets are similar to this Smoky MountainsWhere we can find good deals. Then landed on Joshua Tree and quickly scaled things up from there.

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