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MessageDesk: Kyle Kuczynski on ruthless prioritization and outsized results

Content, Briefly

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The Impact of Product Leg Growth on Content Marketing

Saster: PLG stands for product leg growth. Open view, actually, I think was they were the folks that can coin this term and kind of establish some of the philosophy around it. It's had a pretty significant impact on content marketing strategies over the past couple of years. "I feel like it's easier when a reader is searching for a solution to just explain the solution," he says.

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