179: Driving Value to Your Stakeholders with Carvertise
Destination Marketing Podcast
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Event Marketing - The New Use of Carvertice
The idea of using swarms for events, another interesting concept. I think destinations need to do a really good job of supporting the businesses within the within the destination. What if instead they a fleet of cars within their destination, and each vehicle had an ad for a different stakeholder within the destination? So that we're informing visitors that have already spent the money to come to the destination,. were informing them of the different activities they can do in the destination.
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