3min chapter

The Talk Show With John Gruber cover image

378: ‘Live From WWDC 2023’, With John Ternus, Mike Rockwell, Craig Federighi, and Greg Joswiak

The Talk Show With John Gruber

CHAPTER

Craig's Marketing Wins

"I believe in you, Craig. I was told and refused to believe that that was actually you playing guitar in the keynote," he said. "So I'm going to make him do it again. How does this thing work? ... But once again, marketing wins."

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