How to Avoid the Content Marketing Abyss

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Takeaway number one is align your content and your offerings. This will help you not fall into the content marketing abyss that I talked about a lot in 10 things I hate about content marketing episode. Number two, takeaway number two is all about how I was willing to experiment when my first idea failed. Take away number three is to take away how I promote free things. So we're going to add in a brand new takeaway at the very end.

I’m a firm believer in transparency around the way my business (and this podcast) makes money.

So in today’s episode, I’m opening up the books to give you the cold, hard / warm, soft facts of how much money I’ve made from this show and exactly how I’ve made it.

If you've ever wanted a peek behind the scenes of Off the Grid strategy, you'll definitely want to tune in & hear:

How I’ve grown the Off the Grid audience
Real dollar amounts & download stats for the pod
Which offerings make the most money and why
The big failure of a VIP Day I launched last spring
Tips for how you can apply these lessons to your own business and/or podcast

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