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Building a Culture in a Small Starting Group Environment
When you're in a very small starting group environment, a lot of it is implicit and sort of like breathing for the company. You don't actually write them down early on. And then there's a point where you've got the traction or you've had the beginning of it and you're thinking about what to do next. That's when you start to realize, okay, there's too many people in the room to be all on the same page anymore. So I have to take that implicit stuff and make it explicit.