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Why It's Easier to Just Make a 15 Second Video
Reels is a full screen experience. It takes over the entire real state of someone's screen. That's powerful from marking porspective, because for that little amount of time, there's nothing else distracting whoever's watching that video. For the very same reason, i think pod casting is so important,. When we're looking like you set out a screen and there's lots of little s or stealing our attention away, you don't really have someone's entire focus. And it's also a personal experience.