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The Benefits of Ultra-Processed Potato Chips
Crisps are very clever, because the shape is called a hyperbolic paraboloid. The curvature of the chip matches perfectly the curvatures of your tongue. You get maximum sensory appeal with this ultra-processed food. But all that's going to arrive in your stomach when you swallow is a sad little ball of potato starch. And we think that may be one of the things that means that you reach for another one. Your body's left going, that's weird. The protein never arrived.