#3: How Does A Business Die? Our Detectives Are On The Case!
Why That Worked – Presented by StoryBrand.ai
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Email Marketing
Chad's Blue Mountain Brewery was known for flipping burgers six times and many of the other breweries in town flipped them once or twice. The brewery had a sales funnel that they actually followed up with their customers with email and emails getting them in the restaurant. They cast a vision of a happy customer what life is like for them. They offered value through coupons. All of those are fantastic marketing examples. And they still died.
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