Corporate Paranoia and Online Personas

This chapter examines the irrational fears and extreme reactions of corporate leadership, particularly at eBay, regarding online criticism and social media backlash. It illustrates the disconnect between perceived social media impact and actual company performance, critiquing executives' tendency to overreact to a small group of detractors. Additionally, the narrative highlights the toxic corporate culture and the bizarre strategies employed in response to dissent, reflecting on the psychology behind these misguided actions.