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Rent the Runway's Jennifer Hyman | Designed by Data
Greymatter
What Makes You a Great Entrepreneur?
The pandemic is naturally a high impact gale for a hurricane, you know, storm in for your business. The whole kind of thesis behind why people would rent the runway just died very quickly over COVID. So we had to cut an enormous amount of costs and restructure aspects of the business. We were able to focus the majority of the pandemic on who we wanted to be when we came out of it.
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