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#318: The One Narrative Framework You Need for Effective Business Storytelling

Business of Story

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The Word but Empowers the Consensus

An i ignites elimbic subconscious system somewhere in there, saying, oh, now you've got my attention. This arouse and fulfil idea. The word but empowers or embodies this power of contradiction. That's when you sit up, is when you hear the contradiction. If you clear on that, than everything else down stream of that is just going to be big, jumbled up mess. And if we mention an the first chapter, i mentioned about jeff bezos, about three years ago, made this statement, a banning power point. There's no death by power point. What he wanted to band was non narrative. They don't know what they're talking about

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