3min chapter

The Side Hustle Show cover image

How to Start a Business You Care About — With No Business Ideas and No Money (Greatest Hits)

The Side Hustle Show

CHAPTER

The Elements of a Successful Pitch

The first key to pitching is don't pitch. Ask them the person to understand their problems, understand their pain. If you kind of waffle, yes, we've been in business for this many years and we use all natural this and we've got offices here and here and I really like this stuff,. People are bored after two minutes. You've got to get straight into the heart of the subject matter. So understanding them, what they really want asking questions, then diving into the heart was going to get them hooked.

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