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Ben & Jerry's: Ben Cohen And Jerry Greenfield (2017)
How I Built This with Guy Raz
Did Pillsbury Start to Cut Into Your Sales?
Pillsbury, which was distributing other brands like hoggenas they threatened other distributors. They told them that if those distributors continued to deliver ben and jerrys that they wouldn't sell them hogandos any more. Did it start to cut into your sales? Well, you know, we recognized that this was a real threat. Plus it seemed like it was illegal, that, ah, that it was a restraint of trade.
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