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Episode #36: Interview with Wendy Jephson

Naturalistic Decision Making

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Bringing the Different Skill Sets Together to Come Up With a Product

I think one of the things that's extraordinary about your work is lots of people who do this kind of analytic based on you know things you can count don't do a very good job of then putting that in context and understanding what that really means. The people that do that kind of analytics tend to speak a different language from the people who think about behavior and it's hard to bring those together so I just wanted to kind of reflect that he says.

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