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6min chapter
Lei low, spend high
The Hustle Daily Show
The Backtracking of Hawaii's Tourism Office
In 2019, Hawaii's 1.5 million residents hosted record 10.4 million visitors. A survey found 67% of residents agreed the state was being run for tourists at the expense of local people. The tourism office now faces funding cuts potentially and even flat out replacement with a new agency with no marketing focus at all.
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