Speaker 2
And you went from, you said, what was it, number four to number one in a relatively short amount of time? Yeah.
Speaker 1
Oh, well, we quickly faded. I don't know if we were the fourth to launch. I'm sure we faded fasted to the back. So we were definitely not number one when I started or number four is when I started, you know, started working at Buzzsprout. And we do not have the most podcasts of any host. There's other hosts to have more than us. But what's happened for us has been, you know, we really were not much of a marketing driven company really before, you know, I started, we were building web applications. And the entire ethos of the company was if you build it, they will come. If you build a great app, people will use it and they will share it with friends. And while that's really true, that your best customers come from a word of mouth recommendation in a world dominated by Google ads and content and all sorts of different channels, just to get that critical mass where you have enough people actually talking about you was kind of hard to get. So Buzzsprout was kind of this product that was slow and steady growth for years until we really got a wake up call when we went to our first conference. So yeah, 2014, there's a conference called podcast movement and one of the developers and a guy in support went and when they went there, they found one person who knew of Buzzsprout. And it was like, whoa, they came back and everybody's like, well, we've got like thousands of podcasts on the platform. How is that possible that nobody knew about us? And you know, of all the apps, it was just never the one that was getting all the attention. And then that was kind of a point where they went, well, maybe we need to start investing and marketing and getting our name out there because this market must be a lot larger than we'd anticipated.