The Journey with Christian D Evans  cover image

Engineer Profitable Marketing Funnels and Persuasive Sales Messages with Csaba Borzasi

The Journey with Christian D Evans

00:00

Copywriting

One of the key ways emotion comes into this whole thing is by giving people something that's different, arousing their curiosity. And then it builds value with all the education base content. So if you have the combination of curiosity and desire, two very strong emotions, and you also tap into their already existing problems or desires, well that's pretty, pretty strong emotional combination. It doesn't matter if you're in the be to see, whereid be to be, or even sol were right? Ah, no matter what it's like, you i really have to get emotional, because that's the reason why people buy.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app