Speaker 1
Because like part of what you're measuring is how well is someone assessing what the possibilities are. And so for example, in the early, you know, pandemic was, you know, people were like, Oh, this will be a month and it'll be gone. You're like, well, maybe, but by the way, what if it's not? Like, because part of what you have to do is think about like, what are the possibilities and probabilities and then navigate to both surviving and thriving in a broad range of those? Now, you can't do for everything. So for example, you say, well, maybe nuclear war is going to start next week. Well, okay. If that's going to happen, then you know, that's not part of our, you know, it's legitimately not anywhere near our scenario planning. And so you go, okay, what's the, what's the set of things you need to be doing? And you know, part of it is also like, where do people look at, you know, kind of like also like one level of crisis is, okay, how will help affect customers, how will affect the revenue, how will affect ongoing operations. By the way, this is one of the things that board members who are on, you know, multiple boards can be helpful on in ways that are spreading of knowledge is, you know, you say, well, in addition to all that, in operations, we also have a, like this is mammothly stressful and disruptive to employees. You know, there's questions around, okay, how are they navigating childcare, you know, a bunch of employees usually have families, you know, what is the question of a, like kind of resetting to that? And then how do you, how do you help do that? So for example, some companies started looking for what are the resources they could go higher and deploy to help their employees. And then it's like, oh, okay, great, let's make sure that those resources are in various ways identified and shared across different companies as a way of doing that, as a way of thinking about it, as a way of making it work. Right. And so you get that kind of level of additional depth, because, you know, you're initially going to think about like, does the business survive? And that obviously affects jobs and all the rest. But then you start thinking about like, well, boy, we now have a, you know, a mental health question that's been amplified for all our employees. So what do we do? Well, maybe we should go, you know, engage Lira health as a way of helping with those kinds of issues too.