S2 E18: Talking bootstrapping a brand profitably from 0>1 with Cammy.
Ecom Gold
00:00
How to Increase the Value of Your Customers
I think it comes back down to fundamentals. Having a good brand, having a good product and demonstrating those in a way that resonates with your target audiences always long term will be the right strategy. Although I do still think there's two or three very underutilized, hacky Facebook tactics that I don't think unless you've been in it in the agency game for maybe three years or more running ads,. You probably won't have awareness of those. But yeah, I'll tell you what I'm going to say. I know. Or that I've heard of them. They're at least falling into a gray area, if not worse.
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