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Expert: Daniela Jaramillo - Avoiding greenwashing as investors | Fidelity

Equity Mates Investing Podcast

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How to Distinguish Between Misleading and Deceptive Conduct in Investment Products

Green washing is using claims for being environmentally friendly or socially or responsibly friendly, but are not necessarily true. The challenge is that there's not much definition around what is green and what is sustainable. What is sustainable for me might not be sustainable to you. And so when people look at products, I don't necessarily know what they're thinking. But if this idea of what the product is doesn't match their expectations, that is when people might just become very skeptical about it.

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