Fly Away - Free Marketing for a Way

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The idea was to set up a pop-up lounge where customers could relax and have their own space in the airport. The way's headquarters are in New York, with three amazing airports all around them. Instead of flashing your credit card, your ticket in was your away suitcase. All you had to do was roll up with your suitcase and boom, you're in the door.

Austin shares a detailed example of a Value Validation Project for Away Luggage!

Time Stamped Show Notes:

[0:30] - Value Validation Project for Away Luggage

[0:53] - Client’s background

[3:03] - Researching the target company

[4:36] - Present 3 ideas for improvement

[9:01] - Pay attention to the details

Have questions about how to create your own Value Validation Project? Text them to Austin at (201) 479-9511.

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