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The Endowment Effect With Harold Stossel
There's this idea of the endowment effect. Like we prefer things that we already own, even if they're garbage. And so like you said, there's a lot going on with this guy, probably there was some sunk cost fallacy, right? He probably thought, well, if I give up everything we work for the chicken coop and all that struggling, it would have been in vain if we if we give up on this thing. But that's not the way to think about it. It's a forward looking problem. Does it make sense for me to put another dollar, another minute or another bit of effort into the thing that I'm doing?"