20min chapter

Aubrey Marcus Podcast cover image

23 Tenets For Life & Entrepreneurship with Jason Havey #306

Aubrey Marcus Podcast

CHAPTER

Maximizing Success Through Product Strategy and Partnership Selection

This chapter delves into strategies for maximizing success by focusing on core products like Alpha Brain and the importance of line extensions for business growth. It also discusses the significance of choosing the right partners for a venture, cautioning about potential pitfalls and emphasizing the need for aligned expectations and contributions. The conversation explores the balance between being gentle and assertive in relationships and entrepreneurship, introducing the concept of 'white gloves' for allowing mistakes with dignity in leadership roles.

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