Lucy Hoffman: Unleashing Africa’s Gaming Opportunity
Naavik Gaming Podcast
00:00
The Full Stack Publishing Vertical
We call it games, publishing and platform. Publishing are obviously all of the efforts to get games into the hands of our gamers. Platform is the infrastructure by which we can better monetize that content or give people the ability to actually engage more fully. We did a publishing pilot with Activision for Call of Duty Mobile in South Africa. It's been really fun kind of working with that IP. And I just like watch folks come out, and we had some reservations, right? So you were wondering how it would fare on your Android device, right? They just got rattled.
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