Episode 088 - Copywriting MasterClass With Parris Lampropoulos
Copywriters Podcast
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Gora's Got the Flashing Neon Sign in the Market
You can't just be a quote unquote good copywriter to do this. There's something else to it, right? Well, you have to have chops that are at a very high level. And then depending on which companies you work for, you may have a special strength. So with a Gora, you don't need to be able to write bullets because it's not bullet driven copy with aGora. It's the person who's really creative who comes up with the big idea and sales book.
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