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The Cost of Acquisition Is Just Going Up, Right?
i would also sayit has become harder, i think, to get ad see, company really off the ground into scale. The pipes have gotten so crowded, and you have ius 14 and everything else. And then the durable companies are having trouble scaling as fast as they were in the pre a t t market. It's not helpful for them, eithero they help or anybody? No, no, it hurts everybody.