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Spotify Shifts Podcast Strategy, & 2 Other Stories

Sounds Profitable

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Introduction

The latest top story was the rocky end to the $20 million podcast deal with Prince Harry and Meghan Markle's production company, Archwell Audio. Spotify is in a very unique position of figuring out how to make things work in a way that will benefit them, but they haven't done it yet. A renewed focus on the concept of Spotify as a platform that happens to make podcasts rather than a podcast production company with a wild garden. New ANA study finds advertising is wasting $13 billion a year on junk ads.

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