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#301 - Emily Holdman - Managing Director @ Permanent Equity - How To Buy Great Businesses
The Fort - An Entrepreneurship Podcast
How to Know if a Seller's Ready to Sell
How do you know a seller's ready? Because you can burn a lot of time in this world thinking you're about to buy this business all to get to the end. Most sellers, when they first start talking to buyers, don't know if they're ready to sell. And so for us, it is a series of events and sort of pattern recognition along the way.
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