QUESTION EVERYTHING cover image

Never Settle for the Status Quo with Hettas Founder Lindsay Housman

QUESTION EVERYTHING

CHAPTER

Empowering Women Through Running Footwear

This chapter explores the anatomical and performance needs of female runners, focusing on the design of running shoes tailored for women. It highlights the significance of addressing challenges faced during aging and perimenopause that may impact participation in sports, emphasizing the importance of longevity in physical activity. Additionally, it discusses the journey of creating a women-centric shoe brand while tackling funding disparities in the business world for female entrepreneurs.

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