Navigating the Digital Retail Landscape

This chapter explores the contrasting algorithms and user experiences of TikTok, Instagram, and Snapchat, highlighting TikTok's effectiveness in engaging users. It also discusses the impact of COVID-19 on retail trends, including the rise of iBuying platforms and the shift towards direct-to-consumer models. Further, the conversation touches on the growing importance of Special Purpose Acquisition Companies (SPACs) in the investment landscape, particularly within the beauty and wellness sectors.