The Importance of Personal Branding

The first quarter of the year has been volatile for many large US-based tech companies, with thousands of staff layoffs. Inflation and the collapse of Silicon Valley Bank have added to the sense of uncertainty. Yet, through all of this. bootstrapped businesses have proved remarkably resilient.

On this week’s show Dan talks to Tiny Seed founder Rob Walling about how the economies of running smaller online businesses enable them to be nimble and resourceful in all circumstances. They also discuss Rob’s forthcoming book The SaaS Playbook, what it takes to build a Unicorn (and do you want to go there?) and the potential impact of AI:

“It’s both over-hyped and under-hyped. Just like I think the Web was and just like I think with Web3, and crypto and blockchain … (they’re) not dead. Like I hear people saying, ‘Is crypto even worth anything anymore?’ It's still a thing. And I don't just mean Bitcoin as a currency but the idea of a blockchain, these have applications that will carry on. That's how I think of AI. I think if I was an employee today, or I was doing low skilled work, I would be shaking in my boots. For smart entrepreneurs, it is much like offshoring was - being able to hire a developer in the Philippines in 2009 changed the way I could operate business. I think AI is the same”.