How Statistical Choices Distort Findings

In this episode, Emily Kaplan—co-founder of the Broken Science Initiative (BSI)—pulls back the curtain on systemic flaws undermining modern research. From manipulated data in high-impact journals to misuse of peer review and statistical tools like p-values, Emily reveals how corruption and misconduct shape medicine, including the infamous Alzheimer’s study that misled treatment development for years. She explains how BSI is working to restore trust in science through education, transparency, and a renewed focus on metabolic health. One key effort is MetFix, a grassroots initiative empowering communities to prevent and reverse chronic disease with nutrition and lifestyle interventions.

Emily brings deep expertise in strategy and communication. As BSI’s CEO, she has built educational platforms, training programs, and professional networks that unite healthcare workers, patients, and scientists to confront irreproducibility, misconduct, and the true drivers of chronic illness. Through in-person and online events, BSI fosters communities committed to what’s working—and exposing what’s broken—in modern medicine.

Her career spans journalism, entrepreneurship, and high-level advising. She co-founded The Kleio Group, guiding companies, celebrities, and politicians through strategic communication and crisis. She previously scaled Prep Cosmetics into a national chain, co-developed one of the first geolocation-based dating apps, and founded Prime Fitness and Nutrition, a women’s health concept with three locations. Emily has also hosted the Empowered Health Podcast, authored two books with HarperCollins Leadership, and contributed to ABC News, Boston Magazine, and major outlets.

With degrees from Smith College and Northwestern, plus advanced studies at Harvard Law, Emily blends business acumen, investigative rigor, and a passion for performance. Her mission: challenge broken science and empower individuals to reclaim health.

Full show notes: bengreenfieldlife.com/brokenscience

Episode Sponsors: 

BON CHARGE: BON CHARGE is a holistic wellness brand with a wide range of products that naturally address the issues of modern life. Their products can help you sleep better, perform better, recover faster, balance hormones, reduce inflammation, and so much more. Go to boncharge.com/GREENFIELD and use the coupon code GREENFIELD to save 15%.

Pique: Pique Teas are where plants and science intersect to produce teas and supplements of unrivaled efficacy, purity, and convenience. Go to Piquelife.com/Ben to get 20% off for life, plus a free starter kit with a rechargeable frother and glass beaker to elevate your ritual.

Our Place: Upgrade to Our Place today and say goodbye to forever chemicals in your kitchen. Go to fromourplace.com and enter my code BEN at checkout to receive 10% off sitewide. 

ZBiotics Pre-Alcohol Probiotic: The world's first genetically engineered probiotic that helps break down the toxic byproduct of alcohol, Zbiotics Pre-Alcohol allows you to enjoy your night out and feel great the next day. Order with the confidence of a 100% money-back guarantee and 15% off your first order at zbiotics.com/BEN15.

Manukora: You haven’t tasted or seen honey like this before—so indulge and try some honey with superpowers from Manukora. If you head to manukora.com/ben or use code BEN, you’ll automatically get $25 off your Starter Kit.

Organifi Shilajit Gummies: Harness the ancient power of pure Himalayan Shilajit anytime you want with these convenient and tasty gummies. Get them now for 20% off at organifi.com/Ben.

See omnystudio.com/listener for privacy information.