Transmedia Storytelling and Game Development

The chapter delves into the intricacies of developing a high-budget game, from its inspiration to potential marketing strategies such as releasing gameplay videos. It also explores the challenges and successes of transmedia storytelling in building revenue and expanding franchises across various mediums, with examples from popular gaming franchises like Fallout and Mass Effect. The conversation offers insights into the importance of well-written dialogue and audience-building in the entertainment industry.