The Work Is the Goal

Matt: How I make it is very closely related to like why I make it. So the work is the goal. The work is not the means. It's the forcing function of having to do this thing every year, which is self-imposed. And then you get a bunch of feedback, which is happening right now. We're going to release another version of it. Matt: There's 1,400 plus companies on this chart. We could easily fit another 1,400.