Ryan Reynolds is Really Hot and Successful and Rich and You're Not - e13
The Outsiders with Chris Bakke, Alex Cohen and Michael Girdley
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The Low Hanging Fruit of Celebrity Apps
Chris Hemsworth had launched a fitness app. It kind of fizzled out. I think there's only so much you can sort of beat a horse when it comes to the marketing behind D to C apps. People have to buy the thing. You can't just rely, either you're relying on your personal brand to market or something which has to be a CPG product.
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