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025 How A Marketer Turned His Own Pain Into A 7- Figure SaaS Business - With Rick Perreault
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Why Paid Advertising Hasn't Worked for You
Paid advertising has never really worked for us. I don't know why that is, whereas I do know other businesses that actually are just killing it with paid advertising and it's one of their largest channels. So we're determined to get in here and try it. But what we did find the last time we did it, and once we eventually found, you know, the right things that were working for us at a time and got our cost of acquisition down, it wasn't even attracting a really good customer.
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