A PR Pro Reveals How To Get Media Coverage For Yourself
Clients from Content
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How to Contain Your Disdain for PR
CNN's John Sutter talks with Emily Benedict, who has a background in PR. She shares her thoughts on the pros and cons of using publicists or social media to promote your business. How do you decide if it's worth spending $20,000 for an agency versus running Facebook ads that might not work? What advice would you give someone trying to figure out whether they're better off going through this process yourself?
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