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Rockefeller's Business Strategy
A wealthy relative named stephen harkness, who hears about what's going on and wants to invest equity dollars into this new standard operation. So he invests a hundred thousand dollars in the operation, which, oh, my goodness, i didn't actually find like, what the networth of the harkness family ends up being because of this. But, like, enormous, yet has to be just generational wealth. He keeps a quote on his desk at standard oil for all the time he's working there. The quote says, do unto others as they would do unto you, and do it first.