The Mind for Athletes, Secrets of Pure Performance

I was doing a lot of, like what I'm doing now for Unlocked, going around talking to people and talking about my book. What I realized was that people were really interested in performance. My definition of performance is obviously, like the Denver Nuggets and the Joker who is not a joke. And so when I started talking to people, people want to, like Joseph Campbell talked about in the power of myth, people want a sense of feeling fully alive. That's kind of what I do - I help people find themselves no matter where they are.

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