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60- Aarron Walter - Business case for emotional design

d.MBA

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The Business Value of Emotional Design

i have to ask you, what is is there a business value of emotional design? And if there is, how do, how do i argue for it? You know, why should is a design and spend time investing in what may seem to a business person a luxury. Uow, why should i inspend so much resources to make this moment so much better? Yes. Finding that moment and designing for that one moment is a great place to start.

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