100 - How To Launch a Celebrity DTC Brand with Ari Murray
The Marketing Millennials
00:00
Is the Team the Number One Thing?
There's so many people to day that just put up a shop of i store and expect it to sell, or build a text stac and think it's going to work. When you go and think through what you would want to launchor win, there needs to be room for your plan to adapt before launch, at launch, after launch, and then forever. We just want to make sure we're being smart about how we operationalize whatever the plan is. And that's something that we love to help han,. i love to help with that charm of rance, because we think through not just how it’s going to launch now, but how our partners exit this
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