Virgin America - The Opportunity for Virgin America

"I was impressed and admired his pragmatism, and this is the lesson. Even though he had lost half a billion, he wanted to at least rescue something from it," she says of Virgin's former CEO Harris Jones. "Why not make flying good again instead of treating customers like cattle? A few pages later he identifies why is that evenThe six largest airlines in the US become three giant airlines through sheer size,. They dominate the market and control key slots in key airports, stifling competition and innovation."