Games are an artistic medium. Because of e, because of that, game user reserchers have to do a lot more advocacy work and explain what they're doing. But the consequence is there are not that many places that employ games user research. People who want to be a ganjes researcher often has to make big life moves like move where they live. And then not that many rolls out there. So for the last five years, i ran a mentering scheme related to game duto research,. Where we papared people already in industry with people who ware interest in joining the industry or just at the beginning of their career. Or in the new book, we give a lot

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