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13min chapter
Ep. 319: 4 Pillars of Successful Gyms, feat. Eliot Marshall
BJJ Mental Models
Core Values and Marketing Insights
This chapter highlights the significance of establishing core values in running a successful gym, emphasizing that many struggles stem from undefined values rather than marketing issues. The discussion reveals how word-of-mouth remains a powerful tool for generating leads, challenging the common belief in the supremacy of online advertising. By focusing on customer needs and refining marketing strategies, the chapter offers valuable insights for gym owners to attract new members effectively.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode